Did you know 78% of internet users watch videos every week – 55% of those users watch videos daily. Because of this, Video Marketing is becoming more important every day. … More Video Marketing: What are You Missing Out On?
We are all a product of our upbringing. My love of cars was ignited by a 1957 Ford Thunderbird Convertible that my grandfather rebuilt in his garage. … More Where My Love for Cars Began
Cultivating a diverse team can be helpful to achieving optimal success in your business. The result? A high-performing, well-rounded team. … More Encouraging Diversity in the Workplace
Let’s all take a moment of silence for having the choice to select who we purchase our goods and services from. Having options as a customer is awesome, but for those of us working to market goods and services in a competitive industry, too many options can become a variable of concern. One bad experience … More Why Surveys are a Vital Marketing Tool
Knowing your consumers better than they know themselves is the key to successful target marketing. … More The Brand Innovator: Become a Smarter Marketer with Buyer Profiles
Reputation Management tactics can be employed to help generate a more likable and trusted public image for your organization. Learn how! … More Reputation Management in a Digital World
Did you know that a brand refresh can often be crucial to preserving a relevant brand? A brand refresh is much like a fresh haircut, a hip new wardrobe or a facelift. As humans, we all tend to create perceptions about other people based on their physical appearance, and because of this, a makeover or refresh can often contribute to a new perception of a person, or ignite intrigue in those around them. … More The Brand Innovator: Is It Time to Refresh Your Brand Image?