The Brand Innovator: Is It Time to Refresh Your Brand Image?

Did you know that a brand refresh can often be crucial to preserving a relevant brand? A brand refresh is much like a fresh haircut, a hip new wardrobe or a facelift. As humans, we all tend to create perceptions about other people based on their physical appearance, and because of this, a makeover or refresh can often contribute to a new perception of a person, or ignite intrigue in those around them. … More The Brand Innovator: Is It Time to Refresh Your Brand Image?